Data Science Data Mining with R or Python February 18, 2021 by admin What is data mining? There are various ways to go about the process. Let’s dive into data mining techniques with R and Python. Data Mining: Mining in the 21st Century Data mining is the mining technique of the 21st century. But what is it exactly? We’ll define the meaning of ‘mining’ first. Mining is extracting […] Read more »
Creative The Psychology Behind Creative Intelligence February 3, 2021 by admin Before we dive into creative intelligence in psychology, let’s look at two of the most common theories that define intelligence. These theories are the triarchic theory of intelligence developed by Robert Sternberg and the Multiple Intelligences Theory proposed by Howard Gardner. The two psychologists attempt to expand on the types of intelligence based on different […] Read more »
Data Science Data Scientists vs Data Analysts: What is the Difference? January 21, 2021 by admin What’s the difference between a data scientist and a data science analyst? The discussion is a hot topic in today’s digital world. Students and those new to the field are often confused by the two positions. That’s why it’s essential to examine the job description, profile, and requirements of the two roles. If anyone wants […] Read more »
Data Science Should You Collect Data or Purchase a Large Database? January 7, 2021 by admin In 2017, The Economist published an article stating that the world’s most valuable resource is no longer oil, but data. Data leads to information, and information leads to knowledge, meaning that without data, we couldn’t keep learning everything we need to. Data is the foundation for data science and machine learning, and machine learning builds […] Read more »
Creative How to Boost Your Creative Thinking December 24, 2020 by admin Creativity. When you hear the word, what do you think of? You might automatically think about some of the great artists, like DaVinci or Picasso. Or maybe you think of Walt Disney, with the way he built a brand that’s still beloved almost 100 years later. While we have tons of examples of creative thinkers […] Read more »
Marketing Strategy Everything Marketers Need to Know About Analyzing Their Email Marketing Data December 10, 2020 by admin Email marketing is growing in popularity, and for good reason. According to Hubspot, email generates $38 for every $1 spent, marketers who use segmented campaigns see as much as a 760% increase in revenue, and 80% of business professionals believe that email marketing increases customer retention. The list of email statistics goes on. But to […] Read more »
Artificial intelligence Artificial Intelligence (AI) Trends in 2021 November 26, 2020 by admin Artificial intelligence (AI) is a branch of computer science that involves building intelligent machines capable of learning and performing tasks with intelligence as humans do. AI has shown tremendous growth in the past few years, and various fields have already implemented the technology. AI brings transformation to many industries and its contribution is endless. “Artificial […] Read more »
Data Science The Top 10 Data Science Mistakes to Avoid November 12, 2020 by admin Data science is considered one of the hottest jobs right now, and for good reason. More than 2.5 quintillions (18 zeros) bytes of data are created every day! Data science jobs ranked on both Glassdoor’s list of best jobs in America 2020 and LinkedIn’s Emerging Jobs Report 2020. With a median salary of $107,801 and […] Read more »
Data Science How Data Science Can Help Recognize Hate Speech in Comments & Reviews October 29, 2020 by admin In today’s digital world, data is everywhere. According to the world economic forum, researchers estimated that there are 44 zettabytes of data in the world as of 2020. “Zettabytes” means 21 zeros, so you imagine the amount of data we have! Social media sites like Twitter, Facebook, Instagram, WhatsApp, and YouTube are the major contributors. […] Read more »
Marketing Strategy How to Accelerate Your Decision-Making Velocity October 22, 2020 by admin No matter what your role is at your company, you’re likely making decisions every day. But for executives like a CEO CMO, CTO, COO, or even CFO, your decisions can make the biggest impacts, ranging from your company culture to how your industry (or the public) views you, to your ability to sign and retain […] Read more »
